Can You Custom Order a Subaru And What You Should Know
Yes, you can custom order a Subaru directly from the factory. This guide explains the custom order process, step-by-step instructions, and key things to know before you place your Subaru order. Learn how to build your perfect Subaru and avoid common pitfalls.
Have you ever dreamed of building a car exactly the way you want it? Custom order a Subaru and you get that power. Instead of settling for whatever happens to sit on a dealer lot, you choose every color, trim, and feature. This guide walks you through the entire Subaru customization journey. You will learn what a factory order means, how to use the build tool, and what to expect before your new car arrives.
Many car buyers today prefer to order a Subaru online. It saves time, avoids pushy sales, and gives you a car built just for you. Whether you want a sporty Subaru WRX or a family-friendly Subaru Outback, custom ordering puts you in the driver’s seat. Let us explore how this works and why it might be the best choice for your next vehicle.
The idea of a Subaru factory order can feel intimidating. You might wonder about wait times, hidden fees, or whether your local dealer can handle it. This article answers all those questions. We break down each step so you feel confident from start to finish. By the end, you will know exactly how to build and price your Subaru and make it happen.
Key Takeaways
- You can custom order a Subaru: Use the online build tool or work with a dealer to create a fully personalized vehicle.
- The factory order process is straightforward: Configure your car, submit the order, and wait for production.
- Custom orders avoid dealer markups: You pay the factory price plus destination, often saving money.
- Wait times vary: Popular models may take weeks or months depending on options and demand.
- Watch for hidden costs: Know the destination charge, dealer fees, and optional add-ons before signing.
- You can cancel or modify early: Most orders allow changes before production begins.
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What Does It Mean to Custom Order a Subaru?
The Factory Order Process
A custom order a Subaru means you tell the factory exactly what you want. You pick the trim level, engine, transmission, colors, and accessories. The dealer then submits this order to Subaru’s production system. Your car is built on the assembly line according to your specifications. This is different from buying a dealer stock vehicle that already exists on a lot.
The process uses Subaru’s online configuration tool. You can design your car on a computer before committing. Once the order is submitted, you receive an order number. From there, the factory schedules production based on demand and option availability. You simply wait for your unique vehicle to arrive.
Online Configuration Tools
Subaru offers a user-friendly build and price tool on its website. This tool lets you explore every trim level and option package. You can see real-time pricing as you add features. The tool also shows which colors and wheels are available for each model. It is a great way to visualize your dream car before talking to a dealer.
You can save your configuration and share it with a dealer. This makes the dealer custom order process much smoother. The dealer can pull up your exact build and place the order for you. No guesswork involved. You know exactly what you are getting.
Why People Choose to Custom Order a Subaru
Getting Exactly What You Want
One of the biggest reasons to custom order a Subaru is total control. You do not have to compromise on color or features. Maybe you want a Subaru Forester in a rare color like Crystal White Pearl with a black roof. Or you want specific wheel options and a premium audio system. A factory order makes it possible. You build the car you truly desire.
Many buyers feel frustrated when they cannot find their ideal Subaru on a lot. Dealer stock is limited to whatever sold well in the region. Custom ordering opens up every possible combination. You can even choose interior materials, seat heating, and driver-assist features that match your lifestyle perfectly.
Avoiding Long Wait Times for Popular Models
Popular Subaru models like the Outback and Ascent often sell out quickly. Waiting for a dealer stock unit can take months. A custom order lets you skip the queue. You place your order and know exactly when to expect your car. While wait times exist, they are often shorter than hunting for a perfect used car.
Subaru’s production schedule is transparent. You can track your order status through your dealer. The factory sends updates as your vehicle moves through assembly. This predictability is a huge advantage over hoping a matching car shows up at a dealership.
How to Custom Order a Subaru: Step-by-Step
Step 1: Use the Subaru Build and Price Tool
Start by visiting Subaru’s official website. Navigate to the model you want. Use the build and price tool to select your base model. Then choose your trim level. Each trim comes with different standard features. You can upgrade to higher trims for more comfort and technology.
As you make selections, the tool updates the total price in real time. You can compare different configurations side by side. This helps you understand the cost impact of each option package. Take your time and explore all the possibilities.
Step 2: Choose Your Trim and Options
Subaru offers several trim levels for each model. For example, the WRX comes in base, Sport, Limited, and GT trims. The Outback has Base, Premium, Limited, and Touring. Each step up adds features like leather seats, navigation, and advanced safety systems.
Beyond trims, you can add sub-options. These include things like a moonroof, tow package, or special color choices. You can also select wheel options ranging from steel wheels to flashy alloys. Every choice shapes the final price and the character of your car.
Step 3: Work with a Dealer
Once you have your ideal configuration, contact a Subaru dealer. Share your build sheet with them. A sales advisor can verify availability and submit the factory order on your behalf. They will handle the paperwork and communicate with Subaru’s ordering system.
You do not need to visit the dealer in person first. Many dealers accept orders online or by phone. They will confirm the destination charge and any applicable taxes. Make sure to ask about any dealer fees upfront. A reputable dealer will be transparent about all costs.
Step 4: Review and Submit the Order
Before finalizing, review every detail of your order. Check the model, trim, colors, and options. Confirm the total price including the destination charge. The dealer will provide a written order summary for your records.
Once you sign, the order goes to Subaru. You will receive an order number. This number is your key to tracking progress. Keep it safe. From this point, you wait for production to begin. The factory schedules your car based on the current production cycle.
Custom Order vs. Dealer Stock: Which Is Better?
Deciding between a custom order and a dealer stock vehicle depends on your needs. Both have clear advantages. Here is a quick comparison to help you decide.
| Feature | Custom Order | Dealer Stock |
|---|---|---|
| Personalization | Total control over every option | Limited to what is on the lot |
| Pricing | Factory invoice price plus destination | May include dealer markups |
| Wait Time | Weeks to months | Immediate delivery |
| Availability | Any color or feature combination | Only popular configurations |
| Negotiation | Little room to negotiate price | Some room for haggling |
If you want a specific Subaru configuration and are willing to wait, a custom order wins. If you need a car today and can compromise on features, dealer stock is the way. Many buyers use the build and price tool just to see what is possible, even if they ultimately buy a lot car.
Common Mistakes to Avoid When Custom Ordering
Overlooking Hidden Costs
A big mistake is focusing only on the sticker price. The destination charge is mandatory and adds several hundred dollars. Some option packages include items you might not need. For example, a premium package might add a sunroof you do not want. Always review the line-item breakdown before signing.
Another hidden cost is the dealer documentation fee. This varies by state and dealer. Ask for a full breakdown of all fees. A trustworthy dealer will explain every charge clearly. You should never feel surprised by a fee at delivery.
Ignoring Availability and Production Times
Not every color choice or wheel option is always in high demand. Some rare combinations can delay production. If you need your car by a specific date, choose popular options. The dealer can tell you the estimated production timeline for your build.
Also, avoid changing your order after submission. Once the factory starts building, changes become difficult or impossible. Double-check everything before you hit submit. Take a screenshot of your configuration for your records.
Expert Tips for a Smooth Custom Order Experience
Quick Tips
- Use the Subaru Build and Price tool first: It helps you understand the cost of every option.
- Contact multiple dealers: Different dealers may have different order processing speeds.
- Ask about order tracking: Many dealers provide regular updates on your production schedule.
- Consider a slightly popular color: It can reduce your wait time significantly.
- Keep your order number handy: You will need it to check status online.
Common Mistakes to Avoid
- Forgetting to factor in taxes and registration: These are separate from the vehicle price.
- Choosing too many niche options: They can extend production time and limit resale value.
- Not reading the order contract carefully: Ensure all agreed-upon options are listed correctly.
- Waiting too long to finalize: Popular trim levels can sell out if you delay.
Expert Insights
Experienced Subaru buyers often recommend starting with a mid-level trim and adding only the options you truly use. This keeps the price reasonable while still giving you a personalized feel. The Subaru Outback and Forester are particularly popular for custom orders because they appeal to a wide range of buyers.
Another tip is to build a relationship with a knowledgeable dealer. A good sales advisor can spot potential issues with your configuration before you submit. They know which options are in high demand and which might cause delays. This insider knowledge saves you time and frustration.
Finally, remember that custom order a Subaru is a process. It requires patience and clear communication. Keep in touch with your dealer throughout the wait. A simple email check-in every few weeks can keep your order on track. The reward is a car that feels like it was made just for you.
Conclusion
Custom order a Subaru is a fantastic way to get exactly the vehicle you have always wanted. You control every detail, from the exterior paint to the interior stitching. The process is simple, transparent, and often saves you money compared to buying a heavily marked-up dealer stock car. By following the steps outlined in this guide, you can navigate the Subaru customization journey with confidence.
Take your time, use the online tools, and work closely with your dealer. Avoid common pitfalls like hidden fees and last-minute changes. Your perfect Subaru is waiting on the assembly line. Start your build and price today and turn that dream car into a reality.
Frequently Asked Questions
Can you really custom order a Subaru from the factory?
Yes, you can custom order a Subaru directly through a dealer using the factory order process. You configure your vehicle online, submit the order, and wait for production. The factory builds your car exactly to your specifications.
How long does it take to receive a custom-ordered Subaru?
Wait times vary depending on the model, options, and current demand. Typically, a Subaru factory order takes between 4 to 12 weeks. Popular models with rare options may take longer. Your dealer can give you a specific production timeline once the order is submitted.
Is it cheaper to custom order a Subaru than buy from a dealer lot?
Often yes. A custom order usually means you pay the factory invoice price plus the destination charge. You avoid dealer markups and the pressure of negotiating on a lot car. However, you should always compare the final price with available dealer stock to be sure.
What happens if I want to change my order after submitting it?
Changes are possible only before the factory starts production. Once your order enters the production schedule, it becomes very difficult to modify. This is why you should review every detail carefully before signing. Your dealer can confirm the exact cutoff time for changes.
Can I choose any color or feature when custom ordering a Subaru?
Most colors and features are available for custom orders. However, some rare combinations may have longer wait times or limited availability. The Subaru build and price tool shows you which options are currently in stock for ordering. Your dealer can advise on the best choices for a timely delivery.
Do I need to visit the dealer in person to place a custom order?
No, you do not need to visit in person. Many dealers accept custom orders over the phone, email, or through their online portal. You can share your configuration sheet digitally. A sales advisor will handle the paperwork and submit the order for you. A final in-person visit is only needed for signing documents and picking up the car.
